Archive for the ‘Nawgan Products’ Category

Why Dr. Paul Created Nawgan

Wednesday, February 23rd, 2011

Every so often, media outlets release stories about new breakthroughs in brain research.  It sounds exciting and gives the public hope that diseases like the one their grandparent suffered may someday be cured.  But after that brief report, the public rarely hears anything else. Many of us never actually see the effect these scientific discoveries have on the world.

There’s no doubt that the scientific community has done a great job leading the science, but we haven’t done a very good job of communicating that science to the public. Over the last ten years, incredible research has been done that shows us the power of specific ingredients on our brain health. Being a scientist, I thought it was about time to bring the science to the public in a way that actually benefits people. This is why I created Nawgan.

Nawgan is made up of four main ingredients, all of which benefit brain function: Cognizin Citicoline, Alpha Glycerylphosphorylcholine or A-GPC, Lycopene, and Vitamin E. This formula supports memory and thinking skills in four ways. First, the Lycopene in the beverage provides anti-inflammatory protection.  Second, the natural Vitamin E provides powerful anti-oxidant protection. Third, the A-GPC and Cognizin Citicoline help to increase acetylcholine levels in the brain, which is critical for memory and thinking skills.  And finally, the Cognizin also helps to provide structural support to brain cells.  Overall, the combination of ingredients is theoretically sound and based on strong science.  In plain language, these ingredients work together to support the brain and ensure it’s working at its best.  And most importantly, Nawgan is the only place where you will find citicoline in most American diets.

There are some products on the market that make claims about including these ingredients but don’t actually take advantage of what these ingredients can do. These products may have low dosing or packaging that doesn’t protect the ingredients.  I felt it was important for a scientist to develop a product that brings quality science to the public in the right way.  I wanted to make sure Nawgan was different.

So the next time you have an important meeting or a big exam, drink a Nawgan and get the focus and thinking skills you need! It’s low calorie and all natural, so it’s guilt-free.   It’s a great and tasty way to get the chemicals your brain needs so that you can perform at your best.

Cognizin, the FDA, and New Flavors

Thursday, February 10th, 2011

So you just heard that Nawgan signed an exclusive deal with Kyowa Hakko, the marketers of Cognizin Citicoline. You also heard the FDA has labeled Nawgan a beverage rather than a dietary supplement. But you really have no idea what that means for Nawgan or for you, a user of Nawgan. And what’s the difference between a beverage and a dietary supplement? Well, let me explain.

Simply put, Cognizin Citicoline is one of the key ingredients in Nawgan that work in concert to boost alertness and attentiveness. Scientific studies have shown that Cognizin improves brain chemistry and function. In fact, there have been more than 500 articles published on how this ingredient helps the brain. This is why it’s so exciting that we secured an exclusive to use Cognizin in a food. It’s one of the few brands that have been scientifically studied to be safe and effective in increasing mental activity, and Nawgan’s the only place you can find it in a beverage.

And speaking of safe, the Food and Drug Administration has recognized Nawgan as a beverage instead of a dietary supplement because the ingredients in our product are recognized as safe for use in food. This is the main difference between a food and a dietary supplement, like an energy drink. The FDA classifies a product as a dietary supplement when it has not reviewed all of its ingredients to assure the public that it is safe. It’s important for us at Nawgan that consumers feel confident that Nawgan is safe and going to work. Our customers don’t have to worry about pollutants or other harmful chemicals because the FDA has said that the ingredients in Nawgan are safe.

Not only has the federal government deemed the ingredients in Nawgan as safe, we’ve also introduced a new flavor and a new and improved taste to our berry flavor – yes, it’s been busy here at the Nawgan offices! The new taste is very mild, it’s non-carbonated, it’s not too sweet, and you don’t get that chemical after taste you get with energy drinks. And since it’s all-natural, with no artificial sweeteners, flavors or colors, Nawgan is just a wonderful product that people can enjoy.

Welcome to Nawgan

Monday, May 4th, 2009

Welcome to the Nawgan Cogblog. Here you can keep track of Nawgan beverages and you can also learn just about anything regarding memory and brain function.

If you would like the team at Nawgan to answer a question that you have either about our products or about the brain, just send us a question.  Dr. Paul and his team at Nawgan will be happy to address your questions.

Cheers,

Rob Paul, Ph.D.
Founder
Nawgan Products, LLC